Archive for 'Marketing'
Using Wordpress to Save You Money & Simply Your Life
Posted on 03. Jul, 2009 by Elizabeth Potts Weinstein.
Guest post by Victoria Potts Keale.
Long ago in the blog world, blogs were limited in their style to a simple format – a header, footer and pages upon pages of blog posts. But with the release of new versions of Wordpress there also came a new feature to customize your blog with different “skins” called [...]
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How to Make a Free Speaking Gig Pay, Even If They Won’t Let You Sell!
Posted on 26. Jun, 2009 by Guest Author.
Guest post by Lisa Sasevich.
We’ve all been there. We get booked to speak, but then the promoter says, “We want you to come and speak, but you can’t sell.” Ugh…What do you do?
First, don’t throw in the towel. You can still make it well worth your while, even if you don’t sell AT the event. [...]
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How To Choose Your Niche With Confidence (Instead Of Fear)
Posted on 17. Jun, 2009 by Guest Author.
Guest post by Elizabeth Genco Purvis.
First things first: what’s a niche?
It’s actually very simple! A niche is a specific group of people and a pressing problem that they have. Here are some examples.
Spirit-and-soul-preneurs (people) who need more clients (problem)
Women over 40 (people) who are going through a life transition (problem)
Writers and artists (people) who [...]
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Why more clients may NOT be the missing piece of the puzzle
Posted on 12. Jun, 2009 by Guest Author.
Guest post by Sandra P. Martini.
How many times have you thought “If only I had more clients, all my problems would be solved”?
Most businesses – regardless of whether micro, small or corporate giants – have found themselves believing that all their business problems would be solved if they could just get more clients.
True?
While you’re most [...]
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Want to Lose Your Credibility? Say These Two Words…
Posted on 29. May, 2009 by Guest Author.
Guest post by Shannon Cherry.
If you want to look evasive, raise suspicion or practically admit fault, even when there is no fault, just say these two words to a reporter:
“No comment.”
I know many a legal advisor who told someone in the media spotlight to utter those fateful words. And the public – not just the [...]
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Is What You’re Selling Hurting Your Sales?: 4 Ways You Can Make the Most of What You’ve Got — Whatever It Is
Posted on 27. May, 2009 by Guest Author.
Guest post by Kim Castle, BrandU®.
If you’re selling a boatload, and I mean a BOATLOAD, then what you’re selling probably isn’t hurting your sales. But if you find yourself struggling emotionally to keep your business afloat, trying to figure out how to communicate to customers the value of whatever you have to sell them, then [...]
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7 Sure Fire Steps to Get High Paying Clients
Posted on 24. May, 2009 by Guest Author.
Guest post by Ileana Kane.
In a meeting with one of my mastermind members, I challenged her to go after high paying clients. We created a structure to give her the ability to attract high paying clients (yes, in this economy) month after month after month.
Well in our next private one-on-one mastermind coaching session, she gave [...]


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