Tag Archives: Intellectual Property
What’s the Difference Between Patents & Trade Secrets?
Posted on 22. Jun, 2009 by Elizabeth Potts Weinstein.
Patents and trade secrets are two different methods to protect the valuable inventions of a business. Now while many of the small business owner readers of this blog typically don’t deal with these issues, if you have invented a product or method (of doing business or creating a product) you should consider if and how [...]
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Did You Get a Nasty-Gram? What to do if accused of trademark or copyright infringement
Posted on 18. May, 2009 by Elizabeth Potts Weinstein.
Did you just get a nasty-gram email or letter accusing you of stealing someone’s copyrighted work?
A cold letter from a lawyer that you are violating another company’s trademarked name or phrase?
Don’t freak out. But also don’t hide your head in the sand because you have some decisions to make under strict deadlines.
First, you need [...]
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Registration & Contracts: Formal Protection for Your Trademarks, Copyrights, and Trade Secrets
Posted on 01. Dec, 2008 by Elizabeth Potts Weinstein.
When and how should you formally protect your intellectual property using registration and contracts?
For the Big Ideas that are most important to your business, you should be willing to spend some money obtaining higher levels of protection. This includes the name of your business, the name(s) of your flagship products and services, the content of [...]
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Your Trademarks and Copyrights: 6 Cheap and Easy Ways to Protect Your Stuff
Posted on 17. Oct, 2008 by Elizabeth Potts Weinstein.
Your business has value and makes money primarily due to its intellectual property, including your trademarks and copyrights. I don’t care if you cut hair, write copy, manage money, clean houses, create websites, sell insurance, sell t-shirts, coach executives, or manufacture computers; what you actually are marketing and selling are ideas.
To be able to [...]
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Ep #45 Protecting Your Most Precious Assets
Posted on 19. Jun, 2008 by Elizabeth Potts Weinstein.
Elizabeth invites Blue Melnick, Co-Founder and Lead Storage Specialist of Virtual Tape Drive Canada and Crash Ready Backup to share his tips about file backups. Blue takes the boring, non-sexy topic of file storage protection to a realm of realization explaining why most people don’t do it; sharing common mistakes made when developing a backup [...]
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Ep. 26 How to Make Money off of Your Ideas
Posted on 07. Feb, 2008 by Elizabeth Potts Weinstein.
Got a great idea?
Elizabeth invites guest Mark Amtower, the author of "Why Epiphanies Never Occur to Couch Potatoes," to share his tips for turning a good idea into a great paycheck.
Elizabeth also share strategies for protecting your ideas, and her success tip of the week, "Give Them What They Want."
Listen on your computer: [...]
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Intellectual Property: Find, Protect, and Make Money Off Your Big Ideas
Posted on 23. Sep, 2007 by Elizabeth Potts Weinstein.
How do you protect your #1 asset?
This week Elizabeth teaches you how to find the most valuable resources of your business — your Big Ideas and Intellectual Property, and why they are relevant to all small business owners. She explains the differences between trademarks and copyrights, do-it-yourself tips for protecting your Big Ideas, when [...]


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